Democrat and Independent Thinker..."The individual has always had to struggle to keep from being overwhelmed by the tribe. If you try it, you will be lonely often, and sometimes frightened. But no price is too high to pay for the privilege of owning yourself." -Nietzsche

Commenting on many things, including..."A government more dangerous to our liberty, than is the enemy it claims to protect us from." - Keith Olbermann

Friday, June 15, 2007

Cracking the brands

One of our best SC Dem bloggers, Tim from Crack the Bell, is involved with a brand study of 2008 presidential candidates for SC by a SC market research firm. It's very interesting, and, as far as I can tell, is dead on target on each and every candidate.

No surprise that John Edwards is most in tune with SC voters and most sensitive to the needs of the poor.

It's extremely frustrating to me that Clinton still comes out on top despite her numerous negative factors.

You can download the entire studies free of charge here.

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